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师资队伍

市场营销系

王敬武

性别:男

职称:副教授

办公室:综合楼408

Email:wangjw@th.btbu.edu.cn

王敬武,男,副教授。主讲课程:旅游理论与方法研究、旅游学概论、旅游资源学、旅游消费心理学、旅游饭店、市场营销学等。研究方向:旅游科学的基础理论、休闲与服务科学的基础理论等。参与多项科研课题,发表了数十篇学术论文,其中《对旅游体验硬核地位的质疑》和《论旅游“专业能力与社会服务”》分别获得国家旅游局2012年和2013中国旅游科学年会优秀论文最高奖。

Wangjingwu, male, associate professor. The main courses: Tourism Theories and Methods, Introduction of Tourism, Tourism Resources, Tourism Consumption Psychology, Tourism Hotels, Marketing, etc.. The research direction: Basic Theories of Tourism Science, Leisure and Service Science, etc.. He has participated in a number of scientific research projects and published dozens of academic papers, including <Questioning the hard core status of tourism experience>  and <Research on tourism professional ability and social service>, which won the highest award of excellent papers of China tourism science annual conference in 2012 and 2013 respectively.

 


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