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  • Li Yang
  • Sex: Female
  • Dept: Marketing
  • Title: Lecturer
  • Email:helen.li@btbu.edu.cn

 Li Yang, was born in June, 1983, post-doctorate researcher at Peking University, Ph. D. from Jilin University. Research interest includes green consumption, family decision making, Social cause Marketing. She has published nearly 20 papers on key professional journals; meanwhile her papers have also been accepted by some international conferences, like AMA summer 2017. She has provided research and consulting services for many companies. Further, she has rich working experiences in Marketing and communication as she has worked in the marketing or communication department of LVMH Group, Unilever and Richemont Group.

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